Creating The Conditions For Originality | Glenn Smith

Can one small town in England reignite the one export that truly drives the British economy? This provocative and uplifting talk uses humour, surprising statistics and an emotional personal story to unlock the secret of building a more creative society.

Glenn has achieved success by creating what he calls the conditions for originality within his various creative departments. He believes strongly that these conditions should be principles we apply to all levels of society, from how we educate our kids to how we support our economy.