An Idea Is Not Enough | Don Smith
All of us come up with great ideas, but getting that idea off the ground takes a great deal of dedication and hard work. Don began a new career as an Inventor in 2016 after working for twenty-five years as an award winning Creative Director in advertising, marketing and digital design. His first invention, the 1nhaler, is a revolutionary, single dose, respiratory inhaler, designed to help millions of people globally to receive the medication and vaccinations they need, cheaply, conveniently and sustainably. In his talk, he gives an insight into what it takes to push a good idea to real-world greatness.